Technology Obliges

We would like to introduce you to EU Tech Chamber’s advocate Irisbond and its newest achievement

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EU Tech Chamber is proud and delighted to share with you our advocate — IRISBOND’s latest achievement. Irisbond launches Hiru, the world’s first multi-platform eye tracking device. As the World’s first software and hardware hybrid, Hiru enables companies to incorporate eye tracking capabilities into any type of technology, including computers, tablets, ATMs, secure access systems, and elevators.

 “With Hiru, companies have the freedom to design and integrate eye tracking capabilities into any type of technology,” said Eduardo Jauregui, CEO and co-founder of Irisbond. “This will accelerate the introduction of more inclusive products in the market by reducing cost and time, while increasing usability. We believe that touchless technology like Hiru offers new opportunities to create a safer, more inclusive world, especially in a pandemic-conscious environment.”

Irisbond is closing key contracts agreements for Hiru to be used in various industries, such as neuromarketing, automotive, academic research, industry 4.0, smart homes, robotics, healthcare, and education. Irisbond is also collaborating with the Computer Science and Artificial Intelligence Laboratory (CSAIL) at the Massachusetts Institute of Technology (MIT) to refine the development of AI-based algorithms for future eye-tracking applications.

For more, please visit: or the video of Irisbond on our Youtube channel:

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